Some of the clients we've worked with and the projects we've delivered

Blockchain content marketing for lead generation, brand awareness & community engagement

SettleMint is the Blockchain Transformation Company that enables enterprises to easily and rapidly build and integrate blockchain applications.

Blockchain Copywriter worked with SettleMint to produce quality content for lead generation, brand awareness, and community engagement campaigns.

"Blockchain Copywriter played a crucial role in assisting us with numerous comprehensive thought leadership content pieces that served as the cornerstone of our lead-generation campaigns in the enterprise and technology sectors." - SettleMint's CMO

Content included:

Blockchain industry reports - long-form downloadable ebooks used in Hubspot lead-gen campaigns. Topics included ‘Blockchain in Capital Markets’, ‘Blockchain Innovation in Insurance’ & ‘NFTs for Brands’.

Thought leadership articles - ghostwritten blog articles that were written for senior execs covering Blockchain Transformation in specific regions and generated from interviews.

Platform feature webpages - rewriting platform feature pages for the website to elevate benefits for developers working within large, global enterprises.

PR writing and distribution - writing press releases and preparing for executive talking points for interviews, plus distribution across social media and newswire platforms.

In-depth case study writing - writing in-depth case studies for sales teams, including blockchain within financial services to power an equity crowdfunding platform.

Daily social media posts - long-form posts for LinkedIn & Twitter, including news, events and industry content, that boosted impressions, engagements and followers.

Crypto content, copywriting and consulting to drive growth for a new DeFi protocol

De.Fi is the Web3 SuperApp that includes SocialFi and Antivirus products to help users manage and optimize their DeFi investments with confidence.

Blockchain Copywriter worked directly with the founders in the early stages, using various long-form, quality content tactics to position the brand’s expertise.

"Blockchain Copywriter has helped on a number of projects, including our ‘investor’s guide to crypto’ book, our long-running "ultimate guides" series and some key product pages. Their knowledge of blockchain and crypto means they can translate complex concepts into simple terms for retail users." - De.Fi's CMO

Content included:

‘Guide to crypto’ book - ghostwrote a 200 page ‘guide to crypto’ with the founders, which explained yield farming for all when it was still just an emerging topic.

Ultimate DeFi guides - regular, weekly Medium posts on the newest protocols that defi users needed to know, including how-to use walkthroughs.

Product feature pages - wrote benefit-led feature pages for key elements of the product, including the smart contract scanner, rekt database and dashboard.

News & project updates - press releases and news articles, including for milestones and new product releases, such as the widely reported rekt database.

Content strategy & consulting for web3 clients of long-running crypto and blockchain PR agency

Cryptoland PR is one of the most established PR firms in the blockchain crypto and web3 space, having been established in 2012.

Between 2017 and 2019, Blockchain Copywriter was its Head of Content, developing narratives, planning strategies and writing content for all the company’s clients.